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Sercotel Ayala, Ascend Hotel Collection

Canciller Ayala, 3, Bilbao, Spain
• 504.8 m from the centre of Bilbao
9.3
Excellent
(3877 Reviews)
Location
9.6
See map
Accommodation features
Pet-Friendly

Check-in times and other important info

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Facilities and services

Main Areas

24 h reception
Heating
Air-conditioning in the main facilities
Lift
Access for people with reduced mobility in main areas (no adapted bathroom in the bedrooms)

Wifi and Internet

Wi-Fi

Main Hotel Services

Meeting Room
Laundry Service
Free Luggage Room
Safe at the reception
Door man

Restaurant

Vending machine

Pets

Pet-Friendly on request (check fee)
Some of the services listed may require an additional fee. You can check the rates directly at the establishment. The accommodation may modify its catering service as needed. All information provided here is subject to change by the accommodation. If you have any questions, please contact us.

Parking

There's a car park close to the accommodation available with extra charge

The surroundings of Sercotel Ayala, Ascend Hotel Collection

Nearby

Albiako Lorategiak 240 m
Bilbao Provincial Council Hall 250 m
Arriaga Theater 420 m
Plaza Nueva 590 m
Bilboko Donejakue katedrala 610 m
Zubizuri 620 m
Museo Arqueológico, Etnográfico e Histórico Vasco 710 m
Ribera Market 720 m

Places of interest

Bilbao Fine Arts Museum 880 m
Etxebarria parkea 890 m
Guggenheim Museum Bilbao 940 m
Casilda Iturrizar parkea 1.1 km
Euskalduna Conference Centre and Concert Hall 1.4 km
San Mamés 1.7 km
Bilbao Exhibition Centre 5.9 km
Vizcaya Bridge 10 km

Public transportation

Bilbao-Abando station 130 m
Moyua 460 m
Casco Viejo 610 m
Bilbo-Atxuri 1.1 km

What else can I do?

Gran Casino Bilbao 820 m
Zubiarte merkataritza-zentroa 1.2 km

Nearby airports

Bilbao Airport (BIO) 5.3 km
Vitoria Airport - Foronda (VIT) 45 km
San Sebastian Airport (EAS) 92.8 km
All distances are calculated in a straight line. Actual travel distances may vary.

Pet Policy

This accommodation allows pets with the following conditions:
  • Maximum weight: 15 kg/pet
  • Price: 30 €/night and pet
Important Information: Once you've completed your booking, please send us a message via the contact section to inform us that you will be travelling with your pet. This allows us to notify the accommodation in advance, ensuring everything is prepared for your arrival.

About the accommodation

The Sercotel Ayala 4 * Hotel is located in the centre of the city of Bilbao, near the train resort and the Museum of Fine Arts.


The hotel has a 24-hour reception, so that they can assist you whenever you need it, free luggage storage service, free Wi-Fi connection, air conditioning and heating.

It also has a living room and a library, ideal for you to unwind from your routine :)


The bedrooms have free Wi-Fi connection, air conditioning and heating, television, telephone, mini-bar, safe and a a fully-equipped bathroom with shower or bathtub, hairdryer and amenities.


We recommend that you visit the most characteristic monuments of the city such as the Guggenheim Museum, the Cathedral of Santiago or The Ibaigane Palace.

You can take the opportunity to explore the local gastronomy and taste the best pintxos in the city, great!

 

Book now at the Sercotel Ayala 4 * Hotel and enjoy a few days discovering the beautiful city of Bilbao.




Some of the detailed services may be paid. You can check their rates directly at the establishment. The accommodation can change the way it offers its catering service according to needs. This information is subject to change by the accommodation.


Legal information

This accommodation is managed by a legal entity. The provision of the accommodation service is therefore carried out within the framework of a business or professional activity.

Ratings about Sercotel Ayala, Ascend Hotel Collection

9.3
Excellent
Based on 3877 reviews

What do guests have to say about Sercotel Ayala, Ascend Hotel Collection?

The Sercotel Ayala, Ascend Hotel Collection stands out for its central location and friendly staff. Guests appreciate the comfort, cleanliness, and proximity to points of interest. Some reviews mention issues with external noise and room assignment errors. Despite this, most praise the attentiveness of the staff and the modernity of the facilities. In summary, it is an excellent choice for those seeking a well-located hotel with friendly service. Ideal for enjoying Bilbao with total peace of mind!
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17/04/2026
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Thank you Amimir! Always the best ! I appreciate you very much,so easy,always quality services, very prompt, reliable and very kind!Very good prices,thank you!
adina m
12/04/2026
No need to worry
I was a bit worried at the start because much lower rates than competition and a tiny advance to secure the booking was a bit suspicous to me. I also did not know anybody who used amimir. At the end of the day I got a really nice hotel for a great price with no problems whatsoever. I highly recommend the website and I will use it again.
Jan ?wie?y
07/04/2026
Cheapest booking
The booking was cheaper than anywhere else. Everything went on smoothly.
milipand
02/04/2026
Works like an oiled machine
I've booked via Amimir so many times already and it works so smooth every time! The prices are usually much lower than on other sites. Also there is often a free cancelation option and simple payment program. Highly recommended!
LEENA
25/03/2026
Efficiency, clarity, and genuine quality...
An absolutely outstanding booking experience from start to finish. The website is clear, easy to navigate, and packed with great deals at very competitive prices. The wide range of offers and flexible payment options make planning a trip both simple and affordable. What impressed me most was the excellent communication and customer service — fast, friendly, and truly reliable. Amimir delivers exactly what travelers hope for: efficiency, clarity, and genuine quality.
Johan
17/03/2026
Stay far away from this service…
Stay far away from this service as possible. I searched google maps for hotels and I ended up selecting a hotel that Amimir was partners with. The price was enticing. After paying with google pay, the day before my trip, they send me an email stating that their compliance department needed me to upload an image of my credit card and passport, otherwise they were going to keep my money and cancel the reservation. I've never had to upload such documents ever with any online travel sites. This felt like a scam. So I called my credit card company and they advised me not to upload personal data and image of my credit card. In addition, I asked Chatgpt and the response was alarming. It said that it most certainly is a scam. I have a feeling that even if I complied and shared my personal data, they would have rejected it like many others that have reported the same experience here. They create a sense of urgency by presenting the issue the day before the trip. Seems like a pattern based on what I've read. It's very surprising that they are still in business and that the authorities have not shut them down. My credit card company said that they will stand behind me 100% to dispute the charges.
J N
12/03/2026
Price for hotels on amimir ??
Price for hotels on amimir ??
Ronny
11/03/2026
I HAVE BOOKED VIA amimir 3 times now and…
I HAVE BOOKED VIA amimir 3 times now and never disappointed 10/10
Frank
20/02/2026
2nd time booking with thus website and…
2nd time booking with thus website and all very easy. Competitive prices too.
Clive wilson
12/02/2026
I had a reservation through your app in…
I had a reservation through your app in serenity alma heights hurghada all inclusive after 3 days i contacted the hotel to make sure the booking is confirmed they informed me there is no such booking under my name or with the booking id and they dont deal with your app please i need assistance
Shehab Sabry
09/02/2026
Thankful ?
We are thankful for the excellent service and smooth communication.
Justina
08/02/2026
Easy to book
Easy to book, very good price and well explained.
Stig Holst
01/02/2026
Great platform for booking hotels in…
Great platform for booking hotels in Turkey and Spain. Easy to book, good deals
Ivana Despotovic
29/01/2026
I give this site a big fat zero
I give this site a big fat zero I was searching for a hotel and I came across magnificent Mile downtown Chicago. I picked the dates 29th 30th 31st and the price came out to $39. Once I paid my money to book the stay they send me confirmation and at bottom it say you will have to pay $245.89 for a resort fee wtf you mean a resort fee that wasn't started before I paid my money
Danielle Wade
20/11/2025
Excellent
Very easy and clear process to book an hotel in Rome. I found the cheapest option here compared to other booking platforms. It was very clear that there were tourist taxes to be paid directly to the hotel while it wasn't that clear on other booking platforms. Excellent experience overall.
Fabio Petrungaro
14/11/2025
Very nice experience!
We had a very nice stay at this hotel. The employés were all very kind and helpfull. The room was clean and looked nice and also the restaurant. We liked the breakfast, there was a lot of variation to eat. Definitely recommend this place!
Mevrouw Bakker
11/11/2025
Laura
Firstly, I was concerned because I’ve never booked with this site but as it appeared later that was unnecessary. Everything went well, great experience!
Laura Rozlach
06/11/2025
Genuine company
First time booking with this company. Was not sure if genuine as it was cheaper than all other companies. Turned out to be legit and had no problems.
Shahana Begum
12/01/2026
not good for me.
not good for me. Everything went well with the reservation, I've made the payment and I can see the transaction on my credit card but for some reason amimir keeps sending me emails asking me to pay the balance - which is zero
Luca
26/10/2025
Cheap and professional !
It's my second time I book via Amimir They offered me the cheapest price for the same accommodation ! Very professional and kind conversation with the team. I have to recommend , sure that I'm doing right !
Gjergji Baltadori
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Laura
1 day ago
The booking process is simple and the price is very competitive.
A
Alicja
2 days ago
Jestem bardzo zadowolona z rezerwacji przez Amimir,to moja druga rezerwacja i wszystko jest ok, dobry kontakt, szybka rezerwacja, dobra jakość obiektów. Bezpieczna płatność, można im zaufać !
V
Vitalijus
4 days ago
Good deals thank you!
Z
Zoltan
4 days ago
Have used its service a couple of times, i am satisfied with the levél provided.
M
Marianthi
4 days ago
Excellent.
A
Anatolii
9 days ago
Easy booking and the best price for the hotel.
S
Suzanne
9 days ago
Definitely would book with Amimir again. Great room rate
A
Amandeep Singh
10 days ago
Excellent
T
T+L
12 days ago
We've stayed at the hotel several times, but this was our first booking through Amimir, the price was significantly better than the hotel's. We were nervous at first because it took a day or so for the hotel to receive our information and confirm our stay but then everything worked out.
Z
Zarko
12 days ago
The price I paid was cheaper than anywhere else.
D
David Campos
12 days ago
In the beginning, I was a little nervous to book with amimir.com because it was my first time using it. However, everything went well and smooth. I would recommend this website to book hotels based on my experience.
A
Arshad
13 days ago
Amazing service. Definitely would use again. Thank you.
M
Madalina
14 days ago
All excellent. I am very pleased with Amimir. Best offers.
C
Chester
16 days ago
Fine
P
Peter
18 days ago
Was a bit nervous as this was my first time using Amimir.com and the room was quite a bit cheaper than elsewhere however the ease of booking, the communications and using the app was all really good and I had no problems at all - the hotel in Malaga was expecting me when I arrived. I would use Amimir again.
J
Jakub
19 days ago
The hotel claims that booking was Room Only. At the end they accepted when I showed them the booking was Bed & Breakfast on your booking.
D
Donk
20 days ago
Nee hoor
A
Andrew
22 days ago
Didn't need to use your service as had no issues
K
KRISTI P.
22 days ago
Very good, fast and friendly service. I recommend!
D
Deryk
24 days ago
Very helpful

Frequently asked questions about Sercotel Ayala, Ascend Hotel Collection

Does the Sercotel Ayala, Ascend Hotel Collection have wifi connection?

The Sercotel Ayala, Ascend Hotel Collection has Wi-Fi.

Can I stay with a pet at Sercotel Ayala, Ascend Hotel Collection?

Pets are allowed at Sercotel Ayala, Ascend Hotel Collection (on request and direct payment at the hotel). Check the conditions.

Does the Sercotel Ayala, Ascend Hotel Collection have a 24h reception?

Yes, Sercotel Ayala, Ascend Hotel Collection has a 24-hour reception.

Is there heating in Sercotel Ayala, Ascend Hotel Collection?

Yes, Sercotel Ayala, Ascend Hotel Collection has heating in the common areas.

Is there air conditioning in the common areas at Sercotel Ayala, Ascend Hotel Collection?

Yes, Sercotel Ayala, Ascend Hotel Collection has air conditioning in the common areas.
Sercotel Ayala, Ascend Hotel Collection
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